After doing a bit of research we decided Optimum Releasing would be best to distribute our film as they have relesed over 200 films and associate with many independent British film. The style of our film despit it's cliches and humour is a much more realist style than other Hollywood made films which include CGI and 3D, something which does not fit with the style of our film so we thought it would be inappropriate to choose a company which doesnt relate to the style of the film being shown. After research we found that Optimum Releasing had previously released many successful british films that have adopted the realist style, been independently made and include no special effects eventhough what they portray is different. For example Four Lions,Submarine and This is England.
Due to the fact our film company Reel Big Productions would be an independent British film production we knew that if funding for a full film was needed we would have to team up with another company for investment. After watching many films produced by Film 4 Flossi and myself decided that they would be the most suited to our project. This being because they are interested in investing in home grown talent and independent film they were also responsible for taking The Inbetweeners from e4 to a worldwide successful film and for the production of many other independent British films that have appealed to the teen audience for example Hot Fuzz.
Both Optimum Releasing/Canal Studio and Film 4 have created a reputation over the years for producing and investing in quality film, so we believe having these working to promote and create our film could give the impression to audiences that our film is of substantial quality.
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